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Business Design Director

We are now looking for a new Business Design Director to work on the next generation of digital experiences.

About us

Apegroup is a Stockholm based digital agency dedicated to change. We help organisations transform and grow their business by staying relevant to consumers in a fast and ever-changing world. We create value and positive impact through the design of meaningful digital product- and service experiences. We're a digital acceleration partner.

We are made up of 50 people of all ages, in a marvellous mix between coders, designers and business people. We are all from different backgrounds and different parts of the world. But what we all share is a passion for creating great work for our clients.

Since 2001 we’ve been part of more than 100 innovative projects helping brands grow, creating value and increasing profit for local and global clients like McDonald’s, ICA, Hemnet, MTG, Fortum, TV4, IKEA, Autoliv and many more!

About the role

As a Business Design Director you play a central part as an advisor to our clients. You are responsible for overseeing multiple projects for our clients to ensure that they are in line with customer behaviour as well as business objectives and agreements.

You are primarily working in a cross functional team consisting of you, a Design Director and a Technical Director. But very often the team expands based on client need to other disciplines such as Content- and UX-Designers as well as System Architects and Software Engineers.

You will also be prospecting new businesses, using your wide network of contacts to qualify opportunities and build new relationships into clients.

We believe that you are flexible, can apply strategic, operational and organisational lenses to help create new and viable businesses for our clients. You are highly analytical—and adept with quantitative data and financial models. You are creative — i.e. capable of seeing potential directions and sensing opportunities. And that you are experimental —am eager to put ideas into action, solidify thinking through prototyping, and test hypotheses in reality.

You should also move with ease between the world of our clients’ concerns and capabilities, and their customers.


  • Overall responsible for client relationship, agreements, scope and budgets
  • Driving in new businesses in line with Apegroups strategy is a key responsibility of the role
  • Analyze and conduct market research to keep clients up to date with market opportunities and customer insights
  • Build and develop business models together with clients
  • Define and translate business challenges into design challenges
  • Be fit to build and lead a team in order to deliver on the clients needs and demands
  • Accountable for content creation, storylines, pitches, workshops and other business development activities
  • Together with Design Director and Technical Director set a scope of work and project plans
  • Design, plan and execute business prototype activities, to test and refine hypotheses in-market
  • Report to Head of Business Design


  • Networking is something you find as natural as breathing
  • Very good presentation skills
  • Strategic and business driven
  • a broad network within the Swedish market is essential


  • At least 5 years’ experience in consulting, agency and/or studio roles
  • A background in business design, change management and/or management consulting
  • Understand design thinking, agile development processes and growth hacking techniques
  • Experience taking an idea from theory and analysis into a market launch
  • Experience in business development from lead generation through proposal writing and proposal delivery
  • Fluency in both English and Swedish, written and spoken is a must.

Interested? We hope so! Please send in your application.


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